Brownsville Texas SEO Company
Digital marketing that delivers
SEO Services in Brownsville, Texas
We are a Brownsville Texas SEO company that creates innovative digital marketing strategies for companies looking to enhance their online presence and expand their digital reach.
Antiquated Digital Existence
There was once a time when just having a basic website was enough to effectively have an online presence. Unfortunately, those days have very much ended and now having a strong online presence requires a special set of skills and a thorough understanding of how complex search engines and social media platforms work.
Furthermore, profound insights for decision-making can be derived from advanced data analytic platforms. But improper implementation and analysis of these analytics can lead to great opportunity costs.
Until this point, most companies haven’t realized the missed opportunities that confining your digital strategy to a basic website causes. A lot of the time, a company’s website is seen as a peripheral marketing tool to its traditional marketing initiatives. The fact is a company’s website and digital presence can be much more.
Integrated Digital Marketing Strategy
We offer customized digital marketing packages that include everything needed to maximize your online presence and drive targeted traffic, getting your company useful website conversions.
We apply cutting-edge digital marketing techniques and use the Lean Startup method to rapidly test, measure, and learn what works best for you.
Our packages offer a full digital marketing suite of essential services that you can learn more about below.
Technical dev expertise
Artistic design creativity
Strategic business thinking
Unlock your online growth
Strategy & Planning
Our business analyst meets with you to learn about your high-level business goals. We will then partner with you to develop a customized marketing strategy through competitive analysis and industry research. We take client discovery exceptionally seriously.
For each project we take on, we must conduct two mandatory client discovery phases. The first phase aims to better understand the client’s high-level business model and company objectives. The second phase reviews the project’s progress and obtains feedback to ensure we approach each aspect according to the client’s vision.
To successfully achieve a specific business goal, we must fully understand the business and its strategic direction. To ensure this success, we define concrete digital marketing objectives that will meet the demands of the high-level business goals.
An SEO Audit will be performed to reveal issues with Technical SEO, Content SEO, and other areas where sitewide SEO Quality can be improved.
Here is a quick breakdown of our SEO Auditing process:
- Analyze and identify issues with the On-Site Technical SEO of the website.
- Inspect each page’s On-Site Content for SEO Optimization Effectiveness.
- Measure Current Keyword Rankings and Keyword Competition.
- Survey the website’s Link Quality.
- Perform a Google Analytics & Google Search Console Audit.
The keyword analysis from the SEO Audit will allow us to generate a more targeted keyword strategy to increase search engine visibility, decrease bounce rate, and increase conversion rate.
Competitive keyword research and analysis will be performed on all selected target keywords. This Competitive SEO investigation will gather information about the competition’s SEO strategy and help determine how we can best compete for our target keywords.
We always take into account the client’s desired target buyer personas and leverage existing keywords.
We will determine each content page’s focus keyword and supporting keywords selected from the developed keyword portfolio. We use this information to map out a content strategy blueprint for each page regarding keywords, content flow, internal linking, and other elements.
Creation & Implementation
We will create a cutting-edge, technically optimized website. This digital asset will act as the epicenter for all digital marketing efforts.
We will create new page copy or optimize existing copy based on the SEO Blueprint during the Content Strategy Development phase. We will optimize each page element contributing to the page’s SEO while sticking to the SEO Blueprint.
Using the AIDA approach to copywriting, we will produce effective content that maximizes conversion potential. Once all copywriting efforts are completed, we will ensure compliance with the current SEO copywriting guidelines.
Your website will be optimized based on the targeted keywords we research and technical site-wide optimization. We optimize the website and its content pages to ensure each component is SEO-Ready in terms of Google’s Current SEO Guidelines.
We optimize the website and its content pages to ensure each component is SEO-Ready in terms of Google’s Current SEO Guidelines.
Here is a short-list of technical SEO areas we focus on:
- Schema Markup Implementation, AMP Validation, SSL Certificate Configuration, Proper Redirect Configuration, Proper Pagination Configuration, Spam Score Analysis, Cache System Configuration, Broken Links Analysis, Indexation & Accessibility Quality.
- Ensuring optimal page speed and a mobile-friendly user experience.
Analytics & Off-Site Optimization
Data analytics will be primarily implemented with the Google Analytics Suite. We will set up and configure Google Analytics to collect, organize, analyze, and present website data analytics in a streamlined fashion.
Maximizing the potential of your website visitors is crucial for achieving your business goals. Our CRO strategies involve data analysis, user experience optimization, and A/B testing to enhance your website’s performance and increase conversion rates.
Whether through Social Media Ads or Google Ads, our experts will create PPC campaigns designed to drive quality traffic to your website.
Optimize digital visibility for customers searching for products or services in your area.
We will help create short promotional videos for your company, which we will use to enhance the website’s content. Furthermore, we will create a YouTube page for your company, upload the videos to YouTube, and optimize your YouTube page and video listings.
We will work with you to create social media campaigns to connect you with your clients. In addition, we will optimize your social media profiles and grow your social media following.
Targeted email campaigns will keep your brand in the minds of your clients. Properly placed calls to action will help convert your leads into sales.
What Sets Pronova Designs Apart?
Our number one focus is to understand your business-level goals and provide you with the most effective integrated digital marketing solution that will get you the results that you need. Only once we’ve gotten a firm understanding of your current market position, digital presence, and business goals do we continue to develop a customized project plan for you.
When our content design company builds awesome websites geared toward driving brand awareness and visitor conversion (which is all the time), we test them for performance loading speed and their relation to digital visibility and better traffic stats. We also compare them to the old website to demonstrate the benefits of having a cutting-edge company website. Later, we compare both sites again, this time looking at stats that highlight digital visibility, traffic amount and quality, conversions, and lead generation.
A data analytics dashboard framework for providing straightforward and actionable insights for digital marketing clients that will allow for an easy understanding of the most important growth-focused KPIs for confident decision-making and reliable experimentation.
The analytics dashboard will primarily be focused on the website since it is the main digital asset for our integrated digital marketing framework. It will also include two or three actionable KPI metrics for each digital marketing channel we use in order to understand each channel’s performance and growth while also enabling experimentation that cannot be effectively measured with the website’s actionable KPI analytics dashboard.
Exclusive Clientele
We are a boutique digital marketing agency, so we are highly selective with our clientele. We do not have tons of clients that we are constantly juggling. We only work with clients that we can provide valuable results for and understand the value of the service that we are offering. We create custom solutions for our clients and provide highly personalized service.
Non-compete Custom Solutions
We approach each project looking to provide the most effective and efficient solution possible to meet your business goals. We aim to drive quality traffic and targeted leads, do not accept client competitors, and make all strategic decisions based on analytical data.
End-to-End Packages
Our in-house digital marketing expertise encompasses the full skill stack required to implement and maintain an effective integrated digital marketing strategy. This includes website design, website development, market research, SEO auditing, on-site SEO, technical SEO, keyword research, competitive analysis, social media marketing, video marketing, and data analytics.
Digital Marketing Packages
Check out the different packages we offer for your digital marketing needs.
Jumpstart
- Everything you need to get your integrated digital market strategy up and running. We highly suggest getting this package completed before you move into a month-to-month digital marketing package because our digital marketing jumpstart lays a strong base to maximize the effectiveness of subsequent digital marketing efforts. Without the digital marketing jumpstart, it is hard to make sure we have everything covered while running your digital marketing campaigns.
Monthly
- Continue to grow and incrementally expand your digital marketing presence. Each month we review analytics and come up with a customized digital marketing plan based on what we learn to best meet your goals. We consistently run tests on our implemented strategies to make sure that we are making progress and that your progress doesn’t stagnate.
A la carte
- Choose the digital channels that are the most important to your company. The digital marketing jumpstart and month to month pacakges can be customized to include only what you need.
Boutique Brownsville Texas SEO Company
Partnering with us means gaining a competitive edge in the digital landscape. We prioritize your goals and work collaboratively to deliver outstanding results aligned with your budget and timeline.
Achieve business growth with our digital marketing packages designed to deliver measurable results
Join forces with Pronova Designs and experience the difference of a boutique digital marketing agency dedicated to your success. Contact us today to embark on a transformative digital marketing journey.
