App Dev
Our Tested Approach to App Development
We offer full stack app development services. We make it a point to use a rapid iterative approach for app development whenever possible. Our process begins with heavy emphasis on understanding and mapping out our client’s vision. We believe that the successful development and deployment of an app starts with in-depth app development consultation and project planning. Fully defining the app’s goals and unique business model from the start, allows for a more fluid and productive development flow.
Once we have defined the client’s vision, we move on to the Conceptual Screen Mockups & Feature Flow developmental phase. We visually mockup the required screens for the app and detail how each screen will flow together. We implement a rapid iteration approach during this phase. We encourage gathering mockup feedback from potential users. This user feedback helps us work through two or three sets of mockup iterations. We believe by working out any issues or shortcomings pertaining to the app’s initial plan early on, will allow us to provide the best possible market-ready app.
Once we have worked through a two to three iterations of an app’s mockups based on user feedback, we move on to the User Interface Planning & Design phase. We have the capabilities and expertise to design for iOS and Android devices. Our designs are laid out primarily using the Sketch UI design tool. Additionally, we use Adobe Photoshop and Adobe Illustrator as needed. Our designs will incorporate Native UI Elements for both iOS and Android. We believe that using native elements allows for a better user experience and a more fluid technical development process. Depending on a project’s specific needs, we will design the app for cross-device compatibility.
We develop natively programmed mobile apps for iOS & Android.
- Our iOS mobile apps are developed with Swift 4 and xCode.
- Our Android mobile apps are developed with Java and Android Studio.
Our Web Apps are developed using the cutting-edge ReactJS Javascript framework along with Redux, & ES6.
We utilize various server-side and database frameworks for backend development. Depending on the requirements and goals of a mobile application we use the most effective combination of various Server-side Frameworks, Backend-as-a-Service (BaaS), Platform-as-as-Service (PaaS), and Database Systems.
We engage in rigorous app testing to ensure a smoothly functioning app. During development we use simulated devices for both iOS and Android. After we have a majority of the programming completed we use actual iOS and Android devices. In order to make testing and efficient and effective as possible, we make use of integrated crash reporting using Crashlytics. If we find that an app is running sluggishly or underperforming in any way we engage in resource usage analysis and performance optimization to enhance an app’s functionality.
Once we have successfully developed and thoroughly tested an application, we take care of all the necessary deployment efforts.
Depending on an app project’s requirements, this can include:
- Deployment to the iOS App Store.
- Deployment to the Android Play store.
- Deployment to the Web.
How it works
This app does everything you could possibly want it to do and not only that, it is beautifully and designed and extremely intuitive to use.
Elite Support
A perfect responsive theme powered with selective options for different screen and monitors.
Get In Contact With Us
Let's Get Started On Your App As Soon As Possible!
Pronova Designs Project Portfolio
Website Development
What to Look for in a Website Development Company
Pronova Designs is an Austin website development company that is based in the Tech Capital of Texas. We work with our clients to develop websites that accomplish high-level business goals. We can help you develop anything from simple marketing websites to more complex eCommerce websites.
But don’t take our word for it
On this page, we’ll describe what you should be looking for in Austin web developers and break down the decision-making process. Here’s what we will cover:
- You’ll learn the signs of an outdated website
- You’ll discover how much goes on “behind the scenes” — the intricate coding that keeps your website performing at top speed
- You’ll explore the idea of SEO keywords and digital marketing strategy execution to bring your website to the front of the search page
How to Get a Website that Proves Its Value
In short, our website development company in Austin TX will build you one. But just so you understand what that involves, let’s review the basic need-to-haves of a cutting-edge, SEO-ready website here:
Your website is the beating heart of your digital presence
Without a modernized and reliable website, all other digital marketing efforts, like email and social media campaigns will be negatively affected. For this reason, it is important that a great deal of effort is put forth when developing your website.
Content Management System (CMS)
A website need’s a content management system (CMS) that is stable, consistent, and easy to use. It’s surprising how many website development companies use here-today-gone-tomorrow CMS systems. Some are developed for niche reasons that entirely make sense within their format, but our clients, who are mainstream service providers, need a stable CMS they can trust.
At our Austin web development firm company, we use the WordPress CMS because it is the industry standard. WP is OpenSource and can be adapted by designers; better still, it’s easily understood by users. Always ask for WordPress.
Builds brand awareness, drives better traffic, converts visitors into customers
Today’s website must have a fast loading speed and be SEO-ready to rank in Google and other search engines. Why is this important? Because 95% of all traffic never leaves the first search page.
Once you set up your marketing funnel, you will have the benchmark that determines how well you’ll hit your marketing goals. Our digital marketing services will help you identify your benchmarks and take action.
What Our Austin Texas Web Development Company Offers
Stylistic Design & Branding
We provide custom web design in Austin TX. We intimately consult with our clients to understand their existing brand and reflect this within each aspect of their new website. We incorporate existing color schemes, fonts, logos, and other design elements that effectively reach the client’s target audience. A style guide including brand color scheme and typography will be presented upon completion.
Mockups & Wireframing
Structurally we map out all website pages, features, and navigation. The website design and development process starts with creating a “wireframe” that logically lays out the conceptual layout and navigation to deliver an intuitive user experience while preserving the company vision.
Technical Development
We will execute the new company website. WordPress will be configured to allow administrative personnel to make additions and adjustments to the content elements of the website.
Performance VPS Hosting
Today’s biggest Internet challenge is cybersecurity. Our web hosting company in Austin Texas will set up your website’s hosting environment using a dedicated virtual private server (VPS). Our dedicated VPS provides a website hosting solution that does not share server resources with other websites. This type of solution allows for higher server loads, faster server speed, and a more reliable level of service.
Monthly Maintenance
We provide website maintenance in Austin TX to make sure your website is continually achieving the highest performance scores possible while keeping WordPress and WordPress Plugins up-to-date and fixing future compatibility issues.
For Exisiting Websites
If you already have a website, we will analyze and port the existing website’s content to maintain consistency between the old website and new.
Are you ready for a secure, cutting-edge, SEO-ready website to make your marketing dreams come true?
Call us or message us today to schedule a free and personalized consultation!
Product Development
Want to bring your A-game to the table when looking to exceed your customers’ expectations? The truth is, around 80% of companies claim that they're meeting their customer expectations, whereas only 8% of their customers agree to the statement. You need a digital product development company by your side that seamlessly aligns with your vision in order to truly succeed. Pronova Designs is the partner you have been searching for to help you work towards your vision, making waves in the industry along the way. Our unique approach goes way beyond the simple coding to the exact core of your business problems - unlocking your true potential through world-class innovation. Feeling tempted, already? Let’s innovate! 68% of companies believe that Digital Product Creation is a key driver for efficient, effective, and profitable new product development (NPD). The question is ‘Do you have the capabilities to take the initiative?’ Most companies don’t, which is why we are here to add fuel to your innovation. Pronova Designs is one of the leading digital product development companies that have mastered the art of providing innovative and unparalleled digital experiences, focusing on the value chain in consumer industries to help you craft ground-breaking products and customer experiences. You are just going in circles, producing no profitable results, if you are disconnected from the technological ecosystem. With a passion for innovational product development, at Pronova Designs, we help you with your end-to-end vision to create something impactful - keeping your customers hooked in the long run. Innovation is our forte. We do not just think out of the box, we take our brainstorming sessions to the next level to help deliver you and your customers the next best thing in the value chain. We have got years of experience to back our crazy innovative ideas, fueled by our desire to create something new and profitable that will be a game-changer in the digital world. A bit of fun doesn’t hurt! Our fun and friendly team of digital technology buffs have their own crazy side projects going on in addition to all sorts of inter-company challenges and competitions. So, when it comes to working, we are all energized and ready to grind. Time management is very important to us. In fact, it is one of the key advantages that we deliver to help you get your digital product to the market first and lead the way. We are not just technical - we work hard to achieve your goals with our carefully curated market-winning strategies that aim at more than just delivering a product. We aim at delivering a superlative experience that stuns the on-lookers. Our customer-driven approach is all about listening to your needs and delivering on the vision you have been striving so hard to achieve for all these years. Digital products are dominating the market today, offering something more than just an enjoyable experience, and with a focus to deliver on the needs, we make it happen. Digital product development is the next best thing when it comes to creating a superior user experience for your customers. It refers to the smart engineering of software-driven experiences delivered to users that can help improve an organization’s journey. Digital product development uses an agile product development framework to deliver high-quality digital products while making sure that they are regularly tested and iterated after stakeholder input and feedback. Our digital product development strategy is all about defining the values created in a tangible way. We work hard and fast to come up with a tailored digital product development strategy, which helps us in answering the questions - where, why, and what - to achieve your values. A winning product development strategy allows you to keep pace with changing times and helps keep your customers interested while providing more opportunities to become newsworthy. A strong strategic foundation empowers us to focus on the right things and allows us to deliver an exclusive digital product or service that sets the stage for your reputation. Our digital product development process involves the use of agile product development methodologies. At Pronova Designs, we adopt a cross-functional software development strategy, collaborating with some of the most experienced and innovative minds, to create flexible methods to achieve your desired results. We understand the fast-changing environment and the need for rapid action, which is why we adopting an agile development environment makes you the ultimate winner.Leading the Revolution in Digital Product Development
Who Are We?
What Makes Us Stand Out?
Innovation
Experience
Fun
Time Management
Market-Winning Strategy
Customer-Driven Focus
So, What is Digital Product Development?
What is Agile Product Development?
What Can We Offer You?
Full Stack Technical & Business Digital Product Development
We, at Pronova Designs, are a bunch of crazy innovative professionals who offer full-stack technical as well as business digital product development. By this we mean, we are there to take care of both, front and back-end portions of an application to provide you with a final solution. This way you just need to integrate it into your business strategy and start transforming your end-user experiences. The web development process involves three layers (presentation, business logic, and database) so that your idea is handed to you only when it becomes a reality.
End-to-End Digital Product Development Services for Innovation
Helping you work towards your vision is our top priority, which is why we help you throughout the journey, from concept to deployment, going through 4 other stages in between. Our top-tier services include the following:
- Digital Product Development
- App Development
- UI / UX
- Digital Marketing
- Website Development
Our key strategies also include Minimum Viable Product (MVP) and Market Testing. It gives you the opportunity to test the idea of a digital product, assessing the validity or invalidity, or its suitability to your business. The usable prototype also allows you to test it in the market and go ahead with your decisions once you get positive feedback.
We bring your product vision to life, and further refine it, making sure it is feasible and a winner, as you imagined it to be for your business. At Pronova Designs, we care about your ideas and add our own twist, turning it into a phenomenal digital masterpiece that brings about remarkable results for your business!
Our Product Development Techniques & Tools
User Stories, Kanban, & Rapid Iterative Approach
User Feedback-driven Development
Sketch
LEAN & Minimum Viable Product (MVP)
Agile Development & Test-driven Development
Slack, Trello, & Git
Pronova Designs Project Portfolio
Ready to Dive Into a Brainstorming Session with Us?
Pronova Designs is a leading USA digital product development company that works with you from the conceptualization of an idea to the deployment of the masterpiece, offering you a myriad of digital development services. We are not just all words, we are the veterans of the digital development industry with a flair for innovation that will help exceed your expectations and deliver the end-users with an experience that they will never forget.
Your journey to innovation can start today. Contact us for a free consultation or evaluation, and explore the opportunities with digital product development. Give us the chance to introduce a new digital product personalized to your needs.
UI/UX Design
What is UI/UX Design?
User interface (UI) and user experience (UX) handle different aspects of website and app building. Put simply, UI is about “signpost” coding – buttons, toggles, icons, etc. through which the user navigates the site. While UX is about how easily the user accepts the UI and the overall interactive experience. For instance, do users rush to engage? Are there significant pauses between engagement activities?
Goals of Good User Experience Design
Client hesitation is a challenge that business owners know only too well. You’ve probably developed defensive maneuvers that bring your clients to “yes.” Your web presence is a reflection of your business – an extension of the products and services you offer. It’s also an effective engagement hub between you and your clients, once you’ve reached them.
Many websites and apps catch fire right away, some even earning media attention for their popularity. Exhilarating as publicity may be, those eyeballs may not translate into sales. To recognize what to look for in a winning UX experience, let’s go step-by-step through the process. Are you ready?
Deep Dive: The Difference Between UI and UX
As we mentioned earlier, user interface (UI) design is graphics-oriented, creating the look and functionality of the pages; while user experience (UX) design focuses on user interaction and engagement. In both cases, however, the emphasis is on the “user.”
You don’t have to become an expert
Just think of:
- UI as creating a magazine cover, putting all the visual elements in place.
- UX as the effect of the magazine cover on readers: gauging their reactions, and perhaps changing the cover lines for more impact.
Enlist a UI UX Design Company
Do not make the mistake of thinking – or let others convince you – that UI/UX design is “touchy-feely” and does not need to be prioritized at the outset. In the past, technical developers, intent on wire-framing a site, may have done so. This often resulted in many, many adjustments, or even confused or dissatisfied users if not corrected.
The World of UI/UX Design is Constantly Evolving
At Pronova Designs, we keep up-to-date with UI/UX design’s ongoing development, so that your website remains competitive.
We do this by:
- Delivering tested designs to keep your UI/UX current.
- Pronova Designs’ UI app design process uses functional wireframes and customized user flow.
- Ensuring that your UI/UX designs make sense on all platforms, smoothly transitioning between web and mobile for an optimal user experience.
User Interface Designs for Web, Mobile Apps, or Both?
Today’s UI/UX design and development services focus on two digital settings — web and mobile. While a web interface can adapt to the size of a smartphone screen, mobile apps are built with smartphones in mind and created for such platforms as iOS or Android.
The advantage of a web user experience that adapts to mobile device screens is the ease of accessibility. But if you require mobile device-specific functionality or you wish to transfer sensitive data, a mobile app has greater functionality potential and more security features. With an optimized UI design mobile app, your business gains the potential for exponential growth, since more than 6.3 billion all over the world are glued to their smartphones.
User Interface and User Experience Design Process
We use our tried and true UI/UX design process while constantly incorporating your feedback throughout.
Mockups with Balsamiq
We use Balsamiq to produce and rapidly iterate structural mockups after working directly with you to define the project's plan.
Pixel Perfect Design with Sketch
We use Sketch to create high-fidelity designs that are cross-platform and can be easily passed off to developers.
Design Prototyping with Sketch
We use Sketch's powerful design prototyping tools to develop interactive designs so that everyone can collaborate on in the cloud.
Choose Pronova Designs for Your UI/UX Design and Development Services
For business owners, the purposes of UI/UX design are to create an incomparable brand presence and an irresistible sales funnel. Companies can acquire new users and business partnerships, keep existing users or business partnerships and impress them all.
At Pronova Designs, we help you accomplish these goals by making your web presence as easy to use and as visually appealing as possible. We have a background in both the technical and design aspects of the website and app development process, and we see design as equally important as technical execution.
Our user experience design services are some of the best
Here at Pronova Designs, our team uses cutting-edge UI/UX design processes to structurally and aesthetically bring your app or website to life. Mobile app UI design best practices include several abilities for your customers to connect with you and your business. Our interactive designs are routinely tested and researched to ensure the best results. We offer:
- Mobile app UI/UX design
- Hybrid app UI design
- UI design app for iPad
- UI design of Android app
There’s no blind-siding. We construct interactive prototypes, including mockups and demos, so you can be sure to follow along during every step in the process.
Move towards the Future and Don’t Look Back!
UI/UX design and development will determine the future of Internet marketing for the foreseeable future. Having a cutting-edge UI/UX design for your digital asset is an investment in that future.
Call or schedule your free consultation today!
Digital Marketing
Austin SEO Services For An Antiquated Digital Existence
A Basic Website is No Longer Enough
There was once a time when just having a basic website was enough to effectively have an online presence. Unfortunately, those days have very much ended and now having a strong online presence requires a special set of skills and a thorough understanding of how complex search engines and social media platforms work.
Furthermore, profound insights for decision-making can be derived from advanced data analytic platforms. But improper implementation and analysis of these analytics can lead to great opportunity costs.
Until this point, most companies haven’t realized the missed opportunities that confining your digital strategy to a basic website causes. A lot of the time, a company’s website is seen as a peripheral marketing tool to its traditional marketing initiatives. The fact is a company’s website and digital presence can be much more.
Don't restrict your digital presence
Search engines, such as Google, have special algorithms that analyze your website and try to understand what it is about and if it has validity. Without taking into account how Google analyzes your website, you will end up lacking a search engine presence. Furthermore, by not organizing and curating your website’s content, you will face the issue of not driving targeted traffic and low search engine rankings.
Many companies do not have a dedicated digital marketing department necessary for capitalizing on digital marketing opportunities. While some do, the hiring and management of a digital marketing and web development team is complex and costly.
Ultimately, ignoring digital marketing opportunities leads to a lack of qualified leads from digital marketing channels and poor digital brand recognition.
Our Solution: An Integrated Digital Marketing Strategy
We offer customized digital marketing packages that include everything needed to maximize your online presence and drive targeted traffic, getting your company useful website conversions. We apply cutting-edge digital marketing techniques and use the Lean Startup method to rapidly test, measure, and learn what works best for you. Our packages offer a full digital marketing suite of essential services that you can learn more about below.
SEO Audit
An SEO Audit will be performed to reveal issues with Technical SEO, Content SEO, and other areas where sitewide SEO Quality can be improved.
Here is a quick breakdown of our SEO Auditing process:
- Analyze and identify issues with the On-Site Technical SEO of the website.
- Inspect each page’s On-Site Content for SEO Optimization Effectiveness.
- Measure Current Keyword Rankings and Keyword Competition.
- Survey the website’s Link Quality.
- Perform a Google Analytics & Google Search Console Audit.
SEO Keyword Research & Competitive Research
The keyword analysis from the SEO Audit will allow us to generate a more targeted keyword strategy to increase search engine visibility, decrease bounce rate, and increase conversion rate.
Competitive keyword research and analysis with be performed on all selected target keywords. This Competitive SEO investigation will gather information pertaining to the competition’s SEO strategy and help determine how we can best compete for our target keywords.
We always take in account the client’s desired target buyer personas and leverage existing keywords.
Digital Marketing Content Strategy
We will determine each content page’s focus keyword and supporting keywords selected from the developed keyword portfolio. We use this information to map out a content strategy blueprint for each content page in terms of keywords, content flow, internal linking, and other elements.
Content Creation
We will create new page copy, or optimize existing copy, based on the SEO Blueprint laid out during the Content Strategy Development phase. We will optimize each page element that contributes to the page’s SEO, while sticking to the SEO Blueprint. Using the AIDA approach to copywriting, we will produce effective content that maximizes conversion potential. Once all copywriting efforts are completed, we will ensure compliance with the current SEO copywriting guidelines.
Web Development
Our plans will provide your company with a cutting-edge, technically optimized website. This digital asset will act as the epicenter for all digital marketing efforts.
On-site Digital Marketing
Your website will be optimized based on the targeted keywords we research and technical site-wide optimization. We optimize the website and its content pages to ensure each component is SEO-Ready in terms of Google’s Current SEO Guidelines.
Technical SEO
We optimize the website and its content pages to ensure each component is SEO-Ready in terms of Google’s Current SEO Guidelines.
Here is a short-list of technical SEO areas we focus on:
- Schema Markup Implementation, AMP Validation, SSL Certificate Configuration, Proper Redirect Configuration, Proper Pagination Configuration, Spam Score Analysis, Cache System Configuration, Broken Links Analysis, Indexation & Accessibility Quality.
- Ensuring optimal page speed and a mobile-friendly user experience.
Data Analytics & Reporting
The data analytics will be primarily implemented with the Google Analytics Suite. We will set up and configure Google Analytics to collect, organize, analyze and present website data analytics in a streamlined fashion.
Digital Paid Ads
Whether it’s through Social Media Ads or Google Ads, our experts will create campaigns designed to drive quality traffic to your website.
Social Media Marketing
We will work with you to put together social media campaigns to connect you with your clients. In addition, we will optimize your social media profiles and grow your social media following.
Email Marketing
Targeted email campaigns will keep your brand in the mind of your clients. Properly placed calls to action will help convert your leads into sales.
Video Marketing Optimization (VMO)
We will help create short promotional videos for your company. We will use these to enhance the website’s content. Furthermore, we will create a YouTube page for your company, upload the videos to YouTube, and optimize your YouTube page and video listings.
Client Discovery & Market Analysis
Our business analyst meets with you to learn about your high-level business goals. Through competitive analysis and industry research, we will partner with you to develop a customized marketing strategy. We take client discovery extremely seriously.
Two mandatory client discovery phases are required for each project we take on. The first discovery phase aims to better understand the client’s high-level business model and company objectives. The second discovery phase aims to review the progress of the project and obtain feedback to ensure we are approaching each aspect of the project in line with the client’s vision.
To successfully assist in achieving a specific business goal, we must fully understand a client’s business and the strategic direction they want to take. To ensure this success we make sure to define concrete digital marketing objectives that will meet the demands of the high-level business goals.
Exclusive Clientele
We are a boutique digital marketing agency, so we are highly selective with our clientele. We do not have tons of clients that we are constantly juggling. We only work with clients that we can provide valuable results for and understand the value of the service that we are offering. We create custom solutions for our clients and provide highly personalized service.
Non-compete Custom Solutions
We approach each project looking to provide the most effective and efficient solution possible to meet your business goals. We aim to drive quality traffic and targeted leads, do not accept client competitors, and make all strategic decisions based on analytical data.
End-to-End Packages
Our in-house digital marketing expertise encompasses the full skill stack required to implement and maintain an effective integrated digital marketing strategy. This includes website design, website development, market research, SEO auditing, on-site SEO, technical SEO, keyword research, competitive analysis, social media marketing, video marketing, and data analytics.
Why Choose Us
Our number one focus is to understand your business-level goals and provide you with the most effective integrated digital marketing solution that will get you the results that you need. Only once we’ve gotten a firm understanding of your current market position, digital presence, and business goals do we continue to develop a customized project plan for you.
Metrics are at the foundation of all Internet marketing
When our content design company builds awesome websites geared toward driving brand awareness and visitor conversion (which is all the time), we test them for performance loading speed and their relation to digital visibility and better traffic stats. We also compare them to the old website to demonstrate the benefits of having a cutting-edge company website. Later, we compare both sites again, this time looking at stats that highlight digital visibility, traffic amount and quality, conversions, and lead generation.
A data analytics dashboard framework for providing straightforward and actionable insights for digital marketing clients that will allow for an easy understanding of the most important growth-focused KPIs for confident decision-making and reliable experimentation.
The analytics dashboard will primarily be focused on the website since it is the main digital asset for our integrated digital marketing framework. It will also include two or three actionable KPI metrics for each digital marketing channel we use in order to understand each channel’s performance and growth while also enabling experimentation that cannot be effectively measured with the website’s actionable KPI analytics dashboard.
Pronova Designs Digital Marketing Packages
Check out the different packages we offer for your digital marketing needs.
Jumpstart Digital Marketing
Everything you need to get your integrated digital market strategy up and running. We highly suggest getting this package completed before you move into a month-to-month digital marketing package because our digital marketing jumpstart lays a strong base to maximize the effectiveness of subsequent digital marketing efforts. Without the digital marketing jumpstart, it is hard to make sure we have everything covered while running your digital marketing campaigns.
Month-to-month Digital Marketing
Continue to grow and incrementally expand your digital marketing presence. Each month we review analytics and come up with a customized digital marketing plan based on what we learn to best meet your goals. We consistently run tests on our implemented strategies to make sure that we are making progress and that your progress doesn’t stagnate.
Let's Work Together & Expand Your Digital Presence
Call or schedule your free consultation today!